Active Budget Management
Budget management is one of the most important facets of search account management, and one that is often the trickiest to get right.
Activity-based budgeting is a system that records, researches, and analyzes activities that lead to costs for a business. Activity-based budgets are more than merely adjusting previous budgets to account for inflation or business development. Instead, ABB searches for efficiencies in business operations and develops budgets based on these activities.
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